The customer experience is at the forefront of many marketing conversations. Customer expectations have changed so much in recent years with the rise of technology. While technology has evolved, some core principals haven’t changed and that is having a personal relationship with your customer. Print marketing excels in this area because it can be personalized, dynamic and it’s tactile. Many marketers have said elevating the “customer experience” is a key business priority for their company. Here’s how print marketing tactics can improve your customer experience.